Urban Decay Whiskey/Zero 24/7 Glide-On Eye Pencil

Urban Decay Whiskey/Zero 24/7 Glide-On Eye Pencil ($12.00 for 0.02 oz.) is described as a “rich brown” and “zealous black.” It costs less than a full-sized eyeliner ($19), because it’s half the size–but you do get to try two shades. Unfortunately, Whiskey is not available individually, though Zero is, in case that’s the side you would use most often!

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Urban Decay 24/7 Glide-On Eye Pencil Duo Whiskey/Zero
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Urban Decay Holiday 2012 Launches

Urban Decay Holiday 2012 Launches

24/7 Double-Ended Glide-On Eye Pencil ($12.00)

Urban Decay launches the 24/7 Double-Ended Glide-On Eye Pencil. If you’re already a fan of our Eye Pencils, this is one little gem you won’t want to miss. It packs the amazing staying power and unbeatable glide of our creamy 24/7 Glide-On formula into a compact, two-in-one format. A master of convenience, this travel-friendly duo features the two most convenient shades ever to share a pencil barrel—a rich brown and our award-winning black. (After all, who doesn’t need these super versatile basics in their beauty arsenal?) Available at Sephora, ULTA and select Macy’s stores. Or, online at sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

  • Zero / Whiskey Zealous black / Rich brown

Feminine Eyeshadow Palette ($36.00)

Available at Sephora, ULTA and select Macy’s. Or, online at Sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

  • AC/DC Smoky greyish purple (Permanent)
  • Bordello Pale mauve with gold micro-glitter (Permanent)
  • Gunmetal Dark metallic grey with silver micro-glitter (Permanent)
  • Hijack Deep metallic teal (Permanent)
  • Lost Medium metallic brown (Permanent)
  • Skimp Light peachy pearl (Mariposa, BoS IV)
  • Wallflower Lip Junkie Lip Gloss Nude creamy pink (Permanent)

Dangerous Eyeshadow Palette ($36.00)

Available at Sephora, ULTA and select Macy’s. Or, online at Sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

  • Ace Deep grey/blue shimmer (15th)
  • Deeper Metallic dark brown with bronze pearl (15th)
  • Evidence Deep navy blue (Permanent)
  • Gravity Deep violet with multi-colored micro-glitter (Permanent)
  • Loaded Deep metallic emerald (Permanent)
  • Mushroom Warm pale grey (Permanent)
  • Naked Lip Junkie Lipgloss Pinky neutral (Permanent)

Fun Eyeshadow Palette ($36.00)

Available at Sephora, ULTA and select Macy’s. Or, online at Sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

  • Deep End Bright teal shimmer (15th)
  • Fishnet Bright pink with purple shift (Permanent)
  • Freakshow Deep royal purple pearl (Discontinued)
  • Maui Wowie Metallic golden beige with silver glitter (Permanent)
  • Stray Dog Cool metallic ash brown (Permanent)
  • Sellout Pinky champagne (Permanent)
  • Midnight Cowboy Lip Junkie Lip Gloss Sheer nude sparkle (Permanent)

Ocho Loco 24/7 Glide-On Eye Pencil Set ($59.00)

Introducing Ocho Loco, a rainbow collection of eight FULL-SIZED 24/7 Glide-On Eye Pencils by Urban Decay. The set mixes FOUR new and EXCLUSIVE brights and shimmers with some of our best-selling, sexy shades. We also included a Grind House Double Barrel Sharpener, for the ultimate 24/7 set! The craziest thing might be the price: $59 for eight full-sized pencils – that’s a value of $152! Available ONLINE ONLY at sephora.com, ulta.com, macys.com, beauty.com and urbandecay.com.

  • Mushroom Grey taupe/brown metallic (New and Exclusive)
  • Hustle Medium metallic brown (New and Exclusive)
  • Rockstar Dark purple metallic
  • Psychedelic Sister Bright eggplant (New and Exclusive)
  • Perversion Blackest black matte
  • LSD Navy with bright turquoise shimmer (New and Exclusive)
  • Junkie Dark teal pearl with golden shimmer
  • Stash Deep green with gold shimmer

Availability: September 2012

Urban Decay Naked Super-Saturated High Gloss Lip Color

Urban Decay Naked Super-Saturated High Gloss Lip Color ($19.00 for 0.10 oz.) is described as a “nude pink sheen.” It’s a rosy pink with hints of a reddish-brown, which give it more muted coloring and make it easier to wear. There’s a very fine white micro-shimmer that’s barely visible to the eye but adds a noticeable reflective effect. On me, the brown tones came out more than the rosy ones, but if you have more natural pink hues to your lip color, you’ll likely see it going pinker on you. Revlon Pink Truffle has a less reflective sheen and is pinker. MAC Shanghai Spice is lighter. CoverGirl Romance has more plum. CoverGirl Rush is darker. NARS Montego is a bit lighter and pinker. MAC Gem of Roses is a bit pinker. Bobbi Brown Heather Pink is a bit more mauve.

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Urban Decay Naked Super-Saturated High Gloss Lip Color

Urban Decay Smoked Eyeshadow Palette

Urban Decay Smoked Eyeshadow Palette ($49.00 for 0.30 oz.) includes ten eyeshadows: Kinky (soft ivory peach with a matte finish), Freestyle (light pantyhose nude with matte finish), Mushroom (warm grey with shimmery finish), Back Door (true dark brown with matte finish), Blackout (blackest black with matte finish), Barlust (dark golden brown with metallic finish), Rockstar (deep aubergine with shimmery finish), Evidence (deep navy blue with shimmery finish), Loaded (deep emerald shimmer with metallic base), and Asphalt (deep gunmetal with silver micro glitter and metallic base); one eyeliner in Perversion (blackest black); and a mini Primer Potion (in Original).

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Urban Decay Fall 2012 Launches

Urban Decay Fall 2012 Launches

Smoked Eyeshadow Palette ($49.00)

Where there’s smoke…there’s fire! The most-sought after look across the globe is the illustrious, elusive smoky eye. Whether you’re an old pro, or a smoky novice, Urban Decay’s Smoked Eyeshadow Palette makes sultry eyes not just possible, but easily doable for everyone! Look smokin’ hot, red carpet and paparazzi ready, using your own mad skillz’! Smoked is packed with everything needed to smoke out like a pro.

  • Asphalt Deep gunmetal with silver micro glitter and metallic base
  • Backdoor True dark brown with matte finish
  • Barlust Dark golden brown with metallic finish
  • Blackout Blackest black with matte finish
  • Evidence Deep navy blue with shimmery finish
  • Freestyle Light pantyhose nude with matte finish
  • Kinky Soft ivory peach with matte finish
  • Loaded Deep emerald shimmer with metallic base
  • Mushroom Warm grey with shimmery finish
  • Rockstar Deep aubergine with shimmery finish
  • Perversion 24/7 Glide-On Eye Pencil
  • Primer Potion (Original)

Naked Skin Liquid Foundation ($38.00)

It feels like wearing nothing at all, yet Naked Skin transforms complexions. Skin looks natural, illuminated and bright: like the beautiful skin you were born with. Weightless and virtually invisible, this revolutionary, paraben-free formula creates a flawless, demi-matte finish; light-diffusing spheres make you look professionally retouched. It’s the ultimate in ultra definition. With a broad, universal range of 18 meticulously calibrated shades, Naked Skin is a buildable liquid foundation that provides medium to full coverage with an unrivaled, weightless texture. It feels different as soon as you touch it.

Naked Skin’s revolutionary, oil-free, fragrance-free, and paraben-free formula diffuses light, blurring fine lines and wrinkles. Ultra-forgiving, the weightless, never-before-seen texture allows you to apply more wherever you need extra complexion perfection. No matter how much or how little you build, your skin is left neither matte nor dewy, but with a totally natural, luminous finish.

For the ultimate in ease of color matching, Naked Skin shades are numbered. Shades ending in .5 are more neutral/cool in tone, while shades ending in .0 are more golden/warm in tone.

Good Karma Optical Blurring Brush ($24.00)

Longing to have perfect skin like celebs Michelle Williams, Thandie Newton, or Ziyi Zhang? You’d be surprised how far a little good karma can get you! Blur the lines of reality (and your foundation) like a pro, one stroke and circular buff at a time, with the Good Karma Optical Blurring Brush by Urban Decay. Specially designed to use with Urban Decay’s Naked Skin Weightless Ultra Definition Liquid Makeup, the Good Karma Optical Blurring Brush smoothes away lines and imperfections with either liquid or powder foundations. Unlike sponges or a typical thin, flat foundation brush, the round, densely-packed strands of the Optical Blurring Brush distribute makeup evenly.

Buffing skin into a flawless, soft-focus finish, the Optical Blurring Brush creates the look of complexion perfection by diminishing fine lines, pores, and other areas makeup tends to settle in. Like the rest of the Good Karma Brush collection, the super-soft synthetic brush hair of the Optical Blurring Brush is made from recycled PET bottles, while its sleek gunmetal handle is fashioned from recycled aluminum.

Availability: July 9th, 2012 for Smoked Palette; July 24th, 2012 for brush and Naked foundation @ Urban Decay

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Urban Decay Decides Not to Sell in China

Urban Decay Decides Not to Sell in China

After careful consideration of many issues, we have decided not to start selling Urban Decay products in China. While several factors were important in reaching this decision, ultimately we did not feel we could comply with current regulations in China and remain true to our core principles. We know there are many progressive consumers in China who would embrace an opportunity to purchase non-animal tested products – our hope remains that we have the chance to offer Urban Decay products to these consumers someday in the future.

Following our initial announcement, we realized that we needed to step back, carefully review our original plan, and talk to a number of individuals and organizations that were interested in our decision. We regret that we were unable to respond immediately to many of the questions we received, and appreciate the patience our customers have shown as we worked through this difficult issue.

Since our founding in 1996, we have been committed to ending animal testing in the cosmetics industry. As demonstrated by the renewed support we have received from organizations like PETA and the CCIC, this principle remains at our core. Urban Decay does not test its finished products on animals, nor do we allow others to test on our behalf, and we require our suppliers to certify that the raw materials used in the manufacture of our products are not tested on animals. Urban Decay is proud to be100% cruelty-free.

If you have additional questions, please email us at [email protected]

Your voices have been heard, considered, and the decision changed, will you support the brand once again?