February/March 2009 – shu uemura’s 128th mode make-up collection ‘Mirage’, is an optical phenomenon that gently arises like a mirage. Enhancing the uniqueness of every woman’s face, natural positions of light and shadow are accentuated using expertly chosen palettes of color and contrasting textures. Utilizing the concept of Impressionist painting, colors appear randomly placed when viewed up close, yet with distance, the effect creates a lasting and clearly defined image. Wavering on the eye and cheek, brushstrokes of colors and texture gently enhance each part of the face, creating outstanding dimension with sophisticated combinations of light and shadow.
The MIRAGE collection includes:
Eye Shadow Palette ($40.00)
- Utopia Delicate mixture of fresh, alluring colors wavers in the light
- Fantasia Mellow harmony of color enchants the eyes
Drawing Pencil ($19.00)
- 14ME Light Blue (LE) Light blue with a hint of metallic nuance
- 15ME Lilac (LE) Uplifting lilac with a hint of metallic nuance
- 04ME Pink Glimmering highlighting shade to attract the light
Silhouette Defining Colors ($38.00)
- Orange Phase (coloration) Translucent brown ? vivid orange
- Misty Glow (highlight) Ivory?pale pink
Lip Duo Tint & Gloss ($32.00)
- Rouge Matte/intense pink
- Gloss Translucent/ pale pink
Rouge Unlimited ($23.00)
- PK347 Intense pink
- BG934 Beige
- BR768 Raspberry
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Save 20% during Shu Uemura’s Friends & Family Sale! Just use code SHUFRIENDS while shopping online at www.shuuemura-usa.com.
shu uemura for Holiday 2008
- Gloss Unlimited Mini Trio Set in Delicious Rose ($40.00)
- Gloss Unlimited Mini Trio Set in Seductive Gerbera ($40.00)
- Eye Color Palette in Secret Luscious Rose ($65.00)
- Eye Color Palette in Adorned Marguerite ($65.00)
- Eye Color Palette in Midnight Winter Sakura
- Drawing Pencil Mini Trio Set ($35.00)
- Mika Portable Brush Set ($85.00)
Now available at Nordstrom.com.
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On top of INSTINCT and the Viktor & Rolf eyelashes, shu uemura is putting out Face Architect Remodeling Cream Foundation and Brightening Cleansing Oil this Fall.
face architect remodeling cream foundation w/SPF 10 ($39.00)
As part of the growing FACE ARCHITECT franchise, shu uemura introduces the latest in foundation â€“ face architect remodeling cream foundation ($45), a new creamy formula that is ideal for adding subtle highlights and accents to the face. Face Architect, Mr. Uemura’s philosophy towards face makeup, used the face as a canvas to apply makeup that will enhance natural beauty. From studying the bone structure and variations of skin thickness, to observing the individual differences in women, this detailed observation is known as “structuralizing” the face. By observing, it will become clear which parts of the face need more or less foundation to sculpt and refine natural beauty.
Remodeling Effect: Flex-fit formula allows foundation to sit naturally as a second layer of skin, which allows for buildable coverage. Cover-fit particles provide for precise and transparent coverage.
Ultimate Comfort: The skincare-like formula contains nearly 20% depsea water and volatile oil, which allows foundation to spread comfortably on skin.
Anti-Aging Treatment: UVA/UVB SPF protection and Jasmine extract is added for an anti-oxidant benefit.
Semi-Matte Finish: Semi-matte texture with natural sheen creates a sophisticated, chic look.
Jason Hoffman, shu uemura Principal Makeup Artist says, “Apply the face architect remodeling cream foundation with the NEW shu uemura Foundation Brush in Natural 18. This exclusive brush created with only the best selected soft goat hair was created to apply foundation smoothly and evenly with a higher coverage effect. Ultra-fine, un-cut hair tips allow smoother application in comparison to synthetic brushes, and higher coverage compared to sponge applicators. Natural 18 also allows freedom in sculpting foundation dimensionally, so you can achieve a professional level makeup finish.”
Available: September 2008
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Viktor & Rolf for Shu Uemura
The tokyo lash bar opened in2 005 world-wide, it is a testament to shu uemura’s heritage as an eyelash artist. It quickly became an international phenomenon. The 2006 collection transformed the eyelash into a fashiona ccessory. 2007 introduced invidual customization, and a lash atelier service that became a favorite of top celebrities. Each year the tokyo lash bar continues to elevate the lash to new dimensions. In 2008 the master of false eyelashes shu uemura collaborates with fashions most talked about brand, avant-garde masters Viktor & Rolf. Together they have created the ultimate luxury “fashion beauty” accessories that give a new haute couture concept to lashes. Couture eyelashes for a maximum transformation of everyday make-up into a spectacular beauty event.
I really want the Rhombus ones! I can’t really tell you why, but I’m so drawn to them. Will I pick up a pair? Very, very doubtful! At $95 a pop, these are a bit steep for me. But what about you?
Wing A messenger of hope
“These lashes were created with the concept of the eye becoming a dove, the delicate minature wings give the eyes an expression of bewilderment, enchantment. The mind wanders and airborne, a messenger of hope.” — Viktor & Rolf
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shu uemura mode make-up collection
There are periods of time a woman has an alluring glow and enlightened expression, often times of great pleasure and confidence. Capture these most sensuous moments and recreate the indulgent merge of mesmeric forces with the collection of Instinct. shu uemura explores the power of instinct with an arousing collection of deep color veils and lush texture to reveal the evocative allure of every woman. Mode make-up, biannual color collections by shu uemura, transforms a woman’s face into art. Experience beauty alchemy with shu uemura’s 127th mode make-up created by the newly appointed international artistic director Kakuyasu Uchiide, exposing sensuality through the resonance of layers.
Luring Powder ($38.00)
The bare, expressive skin of the face and neck is treated to a light powder mist of flushed pink for a tantalizing sheen and natural rosy sheer complexion. Apply the powder with a brush along the hairline and heightened parts of the face and decolletage to add a touch of color and recreate a sensual glow. Available in ROSE, a calm pink shade .
Duo Eyeshadow (LE) ($36.00)
New duo eye shadow palette features rich creams in smoked, veiled colors contrasting with powders in warm, bronzed shades. Available in MYSTIFIER, MESMERIZER, and TANTALIZER.
- Mystifier: Black Cream/Brownish Bronze
- Tantalizer: Green Cream/Goldish Bronze
- Mesmerizer: Purple Cream/Silvery Bronze
Glow On (LE) ($21.00)
Colors inspired by the natural tint of blush and a luxuriously platinum-like highlight shade for a glamorous sheen. Available in LUST, PULSE and STEAM.
- lust – a reddish pink with a subtle pearl finish.
- pulse – a warm, lush pink with a subtle pearl finish steam
- steam - a luxurious highlight shade with a platinum-like finish.
Rouge Unlimited Crystal Shine (LE) ($23.00)
Smooth, gliding application leaves vivid color and volumizing shine on lips. Advanced crystal shine formula colors leave a supple, soft touch. Available in CRIMSON DAZZLE and BROWN DAZZLE.
Availability: September 2008
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