Thursday, September 6th, 2007

Introducing Prescriptives Here To Stay 24-Hour Longwear MascaraThe First 24 Hour Mascara

PRESCRIPTIVES | HERE TO STAY

From flirty Beyond Long lashes to vampy Lash Envy, Prescriptives™ is taking custom mascara formulations to the next level! Discover an ultra comfortable mascara that lasts all day, resists water and is customizable NEW Prescriptives™ Here To Stay 24-Hour Longwear Mascara can be worn alone for waterproof benefits or over any Prescriptives™ mascara to deliver a water-resistant shield. Its advanced 24 hour longwearing smudge-resistant formula lifts, defines and separates lashes. And its unique flexible comb brush is specially designed with 360 degree tapered bristles that grab, comb and lift each lash. The brush is designed to reach every lash so they are uniformly separated in one precise application. NEW Prescriptives™ Here To Stay 24-Hour Longwear Mascara is made for anyone who wants gorgeous, defined lashes and long lasting color day and night.

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Thursday, September 6th, 2007

MASTER THE ART OF SEDUCTION WITH Prescriptives’ FALL 2007 Color Collection, THE SEDUCERS

PRESCRIPTIVES | THE SEDUCERS

Inspired by black and white celebrity photos of 1940′s Hollywood, The Seducers offers a modern spin on classic sophistication. With this return to the mega-color story, the look is fashioned to suit Prescriptives’ signature color families with flawless skin, groomed brows, expertly lined eyes and strong, bold lips. Ranging from Blue/Red (B/R), Red (R), Red/Orange (R/O), and Yellow/Orange (Y/O), each color family in this collection is distinguished with its own individual look, offering a palette for all skins, all women. And with Prescriptives’ exclusive Colorprint system, finding your right color family is an easy task to master.

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