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Make Up For Ever Launches New Shades for Summer 2013

Make Up For Ever for Summer 2013
Make Up For Ever for Summer 2013

Make a splash this summer with bright, beautiful, long-lasting colors from the award-winning Aqua range by MAKE UP FOR EVER. With bold new smudge-proof hues for eyes and lips, dressing up your warm weather wardrobe has never been so easy.

Aqua Rouge ($24.00)

With five new vibrant shades in #16 Fuchsia  #19 Pomegranate Pink, #20 Baby Pink, #17 Bright Coral, and #18 Coral, this long-wear lip color is perfect for the summer months. Use the highlypigmented liquid lip color alone or top it with the clear gloss to create beautiful, non-transferable, kiss-proof, and smudge-proof lips. A combination of high molecular weight polymers and volatile oils work to lock color on lips while providing full coverage.

  • #19 Pomegranate Pink
  • #16 Fuchsia
  • #20 Baby Pink
  • #17 Bright Coral
  • #18 Coral

Aqua Lip ($19.00)

Prep your lips with the perfect complement to Aqua Rouge in two eye-catching new shades. Aqua Lip will brighten your lip color and lock in smudge-proof properties. Using evaporating silicone emollients that allow the pigment to glide onto the skin and set, this creamy, matte lip pencil can be used to outline or fill in lips for your desired look.

  • #19C Pomegranate Pink
  • #20C Baby Pink

Aqua Cream ($23.00) (Limited Edition)

For intense color that lasts through even the warmest days, Aqua Cream offers crease-free, smudge-proof color for the eyes. MAKE UP FOR EVER introduces three new shades in #52 Pearly Green Lagoon, #53 Pearly Pastel Green, and #54 Pearly Mauve that will create a multitude of fresh looks for every occasion. Evaporating oils and a special filmogen polymer work together to set pigments and keep moisture out.

  • #52 Pearly Green Lagoon (Limited Edition)
  • #53 Pearly Pastel Green (Limited Edition)
  • #54 Pearly Mauve (Limited Edition)

Aqua Eyes ($19.00)

Define your eyes with two versatile shades that won’t run or smudge. Aqua Eyes delivers long-lasting color that stays put, and glides on easily for precise application. Using a combination of evaporating silicone emollients and microcristallin waxes, this formula sets on the eyelid and improves pigment adhesion to the skin.

  • #25L Matte Brown
  • #52L Pearly Green Lagoon (Limited Edition)

Availability: Now @ Sephora

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MAC Temperature Rising Lipglasses

MAC Liquid Passion Lipglass
MAC Liquid Passion Lipglass

MAC Temperature Rising Lipglasses ($16.50 for 0.17 fl. oz.) come in four shades: Liquid Passion (creamy nude), Rhythm (vivid magenta violet with pearl), Soft Serenade (mid-tone neutral pink with pearl), and Underdressed (bronze plum with multidimensional pearls).

Liquid Passion is a warm-toned, medium peach with beige and has a creamy finish. It has mostly opaque color payoff, but it does settle into lip lines somewhat–it is surprisingly even for this kind of color and finish, though. This shade lasted three and a half hours on me. MAC Peachstock is similar but thicker, glossier. MAC Naked Space is shimmery and more yellow-beige in tone. MAC Ready or Not! is a touch darker.

Rhythm is a magenta-fuchsia with fine shimmer and sparkle. It mostly tints the lips pink and adds some sparkle. I can see this working well as a quick and easy go-to gloss during the summer. The shimmer is very fine but still has a lot of sparkle. This shade wore well for four hours. MAC Astral is more opaque. Benefit Kiss You is similar in color but not shimmery. Burberry Hibiscus is darker, less shimmer. Bobbi Brown Electric Violet is cooler-toned. MAC Aleydis is cooler-toned, more fuchsia. Urban Decay Jilted is similar but has fuchsia shimmer.

Soft Serenade is a soft beige-brown with beige shimmer and sparkle. It has semi-sheer color payoff and evens out my lip color while adding warmth and shimmer. It lasted four hours on me when I wore it. MAC Deliciously Demure is lighter, more frosted. Bobbi Brown Becah is darker, browner. Bobbi Brown Bronzed Heather is also browner.

Underdressed is a darkened brown with a hint of plum and gold and copper sparkle/shimmer. This is the sparkliest of the four, and I think it’s the prettiest on. It’s semi-sheer with lots of shimmer, and the base color darkens the natural lip color but doesn’t cover it. This gloss lasted just over four hours on me when I tested it for wear. Dior Ambre Lumiere has much finer shimmer but is close. MAC Spree is cooler-toned. Guerlain La Petite Robe Noir is sheerer, less brown.

With the exception of Liquid Passion, the consistency of these seemed thinner, not quite as thick as normal Lipglass. They had finer shimmer, too, and didn’t appear as frosted on the lips. I didn’t feel any grit to the sparkle, either, even as they wore away. I actually see them being big hits for anyone who likes the Lipglass formula (because it is rather tacky, which is a deal-breaker for some) as a sparkling lip color for summer. They performed much like Lipglass in terms of wear; they lasted about average and were neither hydrating nor drying.

MAC Lipglass Liquid Passion
8
Product
9
Pigmentation
8
Texture
8
Longevity
4
Application
82%
Total
MAC Lipglass Rhythm
Rhythm
Rhythm
9
Product
9.5
Pigmentation
8.5
Texture
8.5
Longevity
4.5
Application
89%
Total
MAC Lipglass Soft Serenade
8.5
Product
9
Pigmentation
8.5
Texture
8.5
Longevity
4.5
Application
87%
Total
MAC Lipglass Underdressed
Underdressed
Underdressed
9
Product
9.5
Pigmentation
8.5
Texture
8.5
Longevity
4.5
Application
89%
Total

Illamasqua Harem Nail Varnish

Illamasqua Harem Nail Varnish
Illamasqua Harem Nail Varnish

Illamasqua Harem Nail Varnish ($17.00 for 0.50 fl. oz.) is described as a “bright mauve pink.” It’s a cool-toned, light-medium lavender-pink with blue undertones and a creamy finish (almost looks like a jelly, because it has a plush, squishy look to it). MAC Vagabondage is pinker and darker. MAC Saint Germain is pinker. MAC Pinkly Fresh is lighter, grayer. MAC Ice Cream Cake is darker and pinker. Essie French Affair is softer, pinker.

I was totally surprised that I couldn’t think of any dupes for Harem–it pulls very lavender/lilac, but there’s still quite a bit of pink in it, so it’s neither lavender nor your expected cotton candy pink. The formula is excellent; no streaking, pooling, or bubbling. It applied fluidly and evenly, and it was fully opaque after two coats of polish (nearly opaque in a single coat, actually). It dries to a glossy finish, and the consistency wasn’t too thick or too thin (just right). Illamasqua really nailed the formula of their latest shade releases–I continue to be impressed (but still sad over the recent price increase!). I typically get at least seven days of fantastic wear out of their formula, but I’ve worn many shades as long as fourteen days with minor tip wear but no chipping.

P.S. — The brush was splayed on this one, but I don’t remember having this issue on any of the other Nail Varnishes I’ve swatched (and there have been a fair number) so it’s either never happened or seldomly happened, so I think this is just a one-off.

Illamasqua Nail Varnish Harem
Harem
Harem
10
Product
10
Pigmentation
10
Texture
10
Longevity
5
Application
100%
Total

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Urban Decay Mushroom 24/7 Glide-On Shadow Pencil

Urban Decay Mushroom 24/7 Glide-On Shadow Pencil
Urban Decay Mushroom 24/7 Glide-On Shadow Pencil

Urban Decay Mushroom 24/7 Glide-On Shadow Pencil ($20.00 for 0.10 oz.) is described as a “warm pale gray shimmer.” It’s a cool-toned taupe with a silver shimmer-sheen and brown base color. Urban Decay South is a powder product and warmer. Urban Decay Mushroom is very similar (in pressed form). bareMinerals Undercoveris less frosted and a powder product. Make Up For Ever #2 is cooler-toned and more frosted.

It had fairly good color payoff in a single stroke, and it is buildable to mostly opaque color.  I found that it looked somewhat patchy applied, though, so it would work better as a base or sheered out with a fluffy brush or finger tip (the warmth from your finger will help keep the product more emollient and movable).  The consistency was a little on the dry side, though it didn’t tug, but I think this contributed to the unevenness during application.  Mushroom lasted for ten hours without fading or creasing, which is an upside!

Urban Decay 24/7 Glide-On Shadow Pencil Mushroom
Mushroom
Mushroom
8.5
Product
9
Pigmentation
8.5
Texture
10
Longevity
4.5
Application
90%
Total

MAC RiRi Woo Lipstick Launches May 2nd, 2013

RiRi Loves MAC Lipstick
RiRi Loves MAC Lipstick

Rihanna loves M∙A∙C. The global superstar with style-blazing looks as diverse as her musical hits needs no introduction. Now, get ready for RiRi Woo – our cult classic shade Ruby Woo remixed by Rihanna herself. Exclusively online. It launches May 2nd exclusively online at MAC Cosmetics in North America; May 2013 (International). Also available at Barclays Center, M•A•C Pop-Up Store for concert ticket holders.

Lipstick ($15.00 U.S. / $18.00 CDN) (Limited Edition)

  • RiRi Woo Matte cool red (Retro Matte)

5/2 @ 8:50AM PST:  ONLINE NOW @ MAC COSMETICS! Big props to MAC for actually handling this launch really well. Launched on time (hey, 10 minutes early is close enough to on time for me!), streamlined checkout process, and doing their best to limit it to one per customer. FYI, only standard shipping was available for me!

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