Make Up For Ever Launches Aqua Shadow
Simplify your make up routine with an eye-catching new collection of smudge-proof color that stays put no matter where the day, or night, may take you. The latest addition to MAKE UP FOR EVER’S coveted Aqua family, new Aqua Shadow is a range of long-lasting, easy-to-use eye shadow pencils created for make up pros and novices alike.
Aqua Shadow was in high demand backstage at Mercedes-Benz Fashion Week Swim in summer 2011, where artists had only minutes to create runway ready make up looks that wouldn’t crease or smudge under hot lights and humidity. Aqua Shadow was created for make up artists working in extreme environments as well as women wanting high performance make up they can wear every day, making it a must-have for all, whether backstage, on-stage or in real life.
Formulated with silica powder, Aqua Shadow’s creamy texture glides on smoothly and blends easily, providing immediate color payoff and an event result. A combination of waxes, oils and polymers create a flexible film that locks water out to guarantee long lasting, smudge-proof and crease-proof color.
Aqua Shadow is available in 12 hues from neutral to smoky with matte or pearly finishes. Swipe your favorite color across your lid for a quick and easy look, or create a multicolored effect by layering on additional shades. Apply Aqua Shadow directly to the upper or lower lid and blend with the fingertips or a brush. Allow the product to set for five seconds before blinking. Aqua Shadow is compact and portable, making it great for on-the-go application.
- 0E Matte black
- 2E Matte brown
- 4E Matte taupe grey
- 6E Matte navy blue
- 8E Matte green
- 20E Pearly taupe
- 22E Pearly coper
- 24E Pearly pink
- 26E Pearly peach
- 28E Pearly beige
- 30E Pearly pink beige
- 32E Pearly white
availability: Now @ Sephora, $20 each
Laura Mercier Belle Nouveau Collection for Summer 2012
Laura’s inspiration for 2012 draws from her background as a fine art painter and focuses on the mood and attitude of women through different art periods. For Summer 2012, she invites you to escape to a dream world that explores creativity through colour, taking inspiration from Art Nouveau’s innovative spirit and painted posters. This poetic embrace of sugary happy tones in sheer textures sets the mood—soft but daring, playful yet romantic.
The face is touched in clouds of colour that bring sophistication without strong definition. Highlights include sheer milky pastel eyes and translucent lips printed in colour. Skin is illuminated with a soft, healthy touch of bronzer and glow.
Sheer Creme Eye Colour ($22.00) (Limited Edition)
- Mauve Pastel Soft mauve
- Grey Pastel Pale grey
- Aqua Pastel Pale aqua
Creme Lip Print ($20.00) (Limited Edition)
- Nude Beige Nude
- Nude Coral Soft coral
- Nude Pink Soft pink
Lip Glace ($22.00) (Limited Edition)
- Camellia Pink
- Orange Tulip Coral
- Lotus Blossom Pale pink
Nail Lacquer ($18.00) (Limited Edition)
- Lavender Cloud Lavender
Sheer Creme Colour ($35.00) (Limited Edition)
- Copper Glow Veil
Body Bronzing Makeup ($38.00) (Limited Edition)
A lightweight gel bronzer that smooths on evenly and blends perfectly leaving the skin refreshed and hydrated.
Caviar Stick Eye Colour ($24.00) (Limited Edition)
- Turquoise Teal
Long Lash Mascara ($24.00) (Limited Edition)
- Bleu Blue
availability: May 2012 at Laura Mercier counters and online (but Neiman Marcus has it available now)