MAC Seasonally Supreme Collection for Fall 2011
Launch Date: August 11th, 2011 (North America), August 2011 (Asia), October 2011 (International, except Asia), MAC freestanding/PRO stores only
Tokyo scenesters, Seoul trendies, Shanghai’s brand-conscious sophisto-chicks, all are contributing to make Asia a haute-pot that stylishly sizzles. To add to the frenzy: M·A·C’s new collection Sheen Supreme, a sweet and spicy palette of twelve cream-or-frost-finished shades that speaks to the region’s colour preferences in the fusion of Lipglass’ high-shine finish with the saturated colour of a Lipstick. Colour-customized, culturally tuned.
Sheen Supreme Lipstick ($14.50 U.S. / $17.00 CDN) (Permanent)
- Tea Ceremony Neutral pink beige (Cream)
- Sheer mandarin Mid-tone yellow orange (Cream)
- Blossom Culture Soft pink with pearlized pigments (Frost)
- Korean Candy Bright orange-red (Cream)
- Supreme Style Light coral pink with pearlized pigments (Frost)
- Fashion City Neutral coral pink (Cream)
- Happy Hibiscus Creamy white pink (Cream)
- Royal Azalea Bright mid-tone pink (Cream)
- Asian Flower Creamy lavender (Cream)
- Insanely It Watermelon pink (Cream) (Repromote)
- Bare Again Pinky neutral beige (Cream) (Repromote)
- Supremely Confident Pale nude (Cream) (Repromote)
MAC Opulash Optimum Black for Fall 2011
Launch Date: August 25th, 2011 (North America), September 2011 (International)
Opulash Optimum Black delivers a more saturated black plus extra-volumization with our most bodacious brush yet. Extreme expansion and curl, formed from a blend of silica plat es of mica and natural kaolin, thicken and grab each lash with every application for an intense lay-down with succinctly sexy separation. Resists flaking, smudging, and humidity, with multi -functional emollient ester flexibility, superior adhesion, and water-gel instant conditioning for even the most sensitive of eyes. And it lasts 15 hours!
Opulash Optimum Black ($15.00 U.S. / $18.00 CDN) (Permanent)
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MAC Prime Focus Collection for Fall 2011
Launch Date: August 18th, 2011 (North America), September 2011 (International)
The latest addition to our successful Prep + Prime family is a new patented formula that promotes natural lash growth for longer, thicker, stronger looking lashes, with dramatic results visible in eight weeks when used twice daily. Designed to enhance over time, this breakthrough patent-pending treatment delivers a measurable, visible difference. Apply a thin line of serum on clean, dry skin to the base of the upper and lower lashes, morning and evening, and watch what happens. From this day forward, there’s no looking back!
We’ve become THE high-performance Prep + Prime player backstage at Fashion Week. To keep up with the demand to achieve an even more awe-inspiring level of Artistry, M·A·C puts the latest must-haves right in the Pros’ hands again this season by taking Prep + Prime Fortified Skin Enhancer SPF 35 global. This major multi-tasker functions as colour-corrector, face primer, and UV protector with light hydrating properties all-in-one. Day or night, runway or real time, these Primers are the start-to-finish every girl needs to get where she’s going in record time, ultimate chic! These are fast times. But innovation never idles; so we’re introducing NEW Prep + Prime Transparent Finishing Powder/Pressed to glide on skin after for an undetectable and smooth, silky-soft, colourless aura, in the form of a compact cache to freshen up on-the-go. We’re running with it. Day or night, runway or real time, these Primers are the start-to-finish every girl needs to get where she’s going in record time, ultimate chic! These are fast times. We’re running with it.
Prep + Prime Fortified Skin Enhancer SPF 35 ($30.00 U.S. / $36.50 CDN) (Permanent)
- Adjust Light, neutral peach
- Illuminate Pale lavender
- Neutralize Pale yellow
- Recharge Bronzy orange