Coco Chanel revolutionized the way women dressed by designing looks that were elegant, yet surprisingly comfortable. Her vision: simple, uncomplicated silhouettes in modern fabrics to lend a new ease and modernity to a woman’s wardrobe.
Today, CHANEL carries on that vision with new ROUGE COCO SHINE Hydrating Sheer Lipshine, the exciting next chapter in the evolution of the iconic modern crème lip colour. Lips are effortlessly dressed in the most elegant shades, with the most comfortable wear.
Fresh, sheer and luminous, ROUGE COCO SHINE provides beautiful, lasting moisturizing shine in a water-light texture. The formula glides on for easy application, and a unique HYDRATENDRE complex hydrates and softens lips, giving them a healthier and fuller appearance.
The emblematic black metal case of ROUGE COCO has been specially refined. In its new interpretation, the ROUGE COCO SHINE packaging reflects the graceful codes of the iconic brand with a slimmer case and a new interior design to protect the innovative formula.
ROUGE COCO SHINE is available in a complete range of shades, from delicate beiges to dazzling berries, with hints of shimmer to enhance a glossy finish. Each of the 18 shades is linked to the world of Coco Chanel. . . each a source of inspiration or influence that profoundly impacted her life.
Rouge Coco Shine ($32.00)
Chance Powder pink
Romance Bright pink
Aventure Shimmering pink
Evasion Sheer rose
Boy Natural rose
Liberte Sheer apricot
Sari d’Eau Coral shimmer
Rebelle Orange red
Monte-Carlo Pink red
Elise Berry rose
Unique Sparkling plum
Bonheur Berry plum
Canotier Pearlized nude beige
Biarritz Coppered beige
Deauville Delicate nude brown
Beli-Ami Plum brown
Cavaliere Shimmering brown
availability: April 2011; April 4th and 5th @ facebook.com/chanel through their virtual pop-up store
Three years after the first commercial film, Knightley reprises her role as COCO MADEMOISELLE, a modern day Coco Chanel whose mystery, daring and rebelliousness are at the heart of her charm.
While the first film featured long evening gowns, the second takes on a more urban feel, with Knightley appearing on the streets of Paris in a chic, beige motorcycle jumpsuit designed for her by Karl Lagerfeld. Filmed in legendary locations across the City of Light – from Place Vendome to Place de la Concorde, the film is a collaboration between Knightley and Joe Wright, a creative relationship that began with Wright’s directorial debut, the Oscar®-nominated film Pride & Prejudice, and continued with the Oscar®-nominated Atonement.
“For me, Gabrielle Chanel is an icon and there was an incredible power emanating from all the photos of her,” states Knightley. “When I began to delve into her history more closely, I was obviously fascinated by her immense talent as a designer, but more than that, by her singular background.”
The commercial film’s soundtrack, “It’s a Man’s, Man’s, Man’s World” by James Brown is performed by the soulful voice of Grammy® award winner, Joss Stone and was published by Warner Chappell.
Coco Mademoiselle is a fresh oriental scent created by CHANEL master perfumer Jacques Polge in 2001. The fragrance represents the ever-evolving spirit of Coco Chanel in this feminine, sexy, young and exciting fragrance.
Peter Philips, Creative Director of Chanel Make Up used the following Chanel products to create the runway beauty looks:
Face: Vitalumiere Aqua Ultra Light Skin Perfecting Makeup SPF 15, Poudre Universelle Libre Natural Finish Loose Powder, Eclat Lumiere Highlighting Face Pen, Correcteur Perfection Long Lasting Concealer
Eyes: Illusion d’Ombre in Epatant, Mirifique, and Fantasme (available July 2011), Le Crayon Yeux Precision Eye Definer in Khaki Platine (available July 2011), Stylo Yeux Waterproof Long Lasting Eyeliner in Ebene, Crayon Sourcils (available July 2011), and Inimitable Mascara in Noir
Lips: Le Crayon Levres Precision Lip Definer in Natural, Rouge Allure Velvet in La Furtive (available November 2011)
Nails: Le Vernis Nail Colour in Graphite (available July 2011)
Chanel Teheran (56) Rouge Coco Lipstick ($32.00 for 0.12 oz.) is a frosted pinked coral with soft iridescent pink-fuchsia shimmer. It’s a warmer shade, which means it will suit warmer complexions with ease. I think the way the pink sheen catches the light may make it wearable for cooler skin tones, though. For a Rouge Coco, it has a surprising amount of color coverage–virtually opaque–and didn’t seem as dry as other shades I’ve tried with similar frost finishes.
Chanel Boy Rouge Coco Shine ($32.00 for 0.10 oz.) is a pale beige-y pink with a high shine and very soft, white micro-shimmer. It’s semi-sheer, and the fact that it’s more of a my-lips-but-better shade doesn’t yield a lot of noticeable color, but it’s pretty. The shade is available for a limited window of time (until February 14th) online and at select Nordstrom locations, and then it will return, along with the full range of Rouge Coco Shines, in April. Chanel describes the Rouge Coco Shine formula as a moisturizing, high-shine lipstick with a lightweight texture. The Hydratendre complex is supposed to hydrate and soften lips to give them a fuller look.