Breast Cancer Awareness with Polo Ralph Lauren’s Pink Pony
Thursday, September 30th, 2010

Laura Mercier Peacock Sequin Eyeshadow
Breast Cancer Awareness with Polo Ralph Lauren’s Pink Pony
This October marks the 10th anniversary of Ralph Lauren’s Pink Pony Foundation, and the brand has collaborated with 100 bloggers who snapped shots of themselves wearing the Pink Pony polo. The Pink Pony effort is a global, year-round effort and doesn’t just focus on breast cancer but other types of cancer as well. Pink Pony is a unique effort, as their mission is to provide cancer care to the medically undeserved communities and provide treatment at earlier, more curable stages. The Pink Pony Fund supports programs for cancer screening, early diagnosis, treatment, research and patient navigation.
If you’re shopping Ralph Lauren, they’re giving customers 25% off while they donate 10% with code RLGIVE2010. Additionally, there is a charity auction that runs from October 1st through the 21st with 10% of the net proceeds benefiting the Pink Pony Fund.
The information and facts below are from Susan G. Komen for a Cure.
What is breast cancer?
Breast cancer knows few boundaries. It is one of the most frequently diagnosed cancers today. All women are at risk; and, although rare, men can also develop the deadly disease. Breast cancer is complex and unpredictable. We aren’t sure what causes breast cancer, so, we can’t say for sure how to prevent. We do know that early detection saves lives.
- An estimated 192,370 new cases of invasive breast cancer are expected to occur among women in the U.S. in 2009. An estimated 40,170 women will die. In addition to invasive breast cancer, 62,280 new cases of in situ breast cancer are expected to occur among women in 2009.
- An estimated 1,910 men will be diagnosed with breast cancer, and an estimated 440 will die in 2009.
- Breast cancer is the leading cancer among American women and second only to lung cancer in cancer deaths.
- More than two million women currently living in the U.S. have been diagnosed and treated for breast cancer.
- About 85% of all women diagnosed with breast cancer DO NOT have a family history.
- Breast cancer in men is rare, but it does happen.
Early Detection & Treatment
- Early detection is the key to surviving breast cancer. When breast cancer is diagnosed at its earliest stages, the five-year survival rate is over 95 percent.
- Mammograms are the best and most widely available breast cancer screening tool. They can detect about 85 percent of all breast cancers.
- At age 40, women should get an annual mammogram.
- Know how your breasts look and feel and report changes to your health care provider
- Make healthy living choices; maintain a healthy weight, add exercise into your routine and limit alcohol intake.
Learn more about Breast Self-Awareness and how to do a breast self-exam over at Susan G. Komen For a Cure.
early detection is key. my auntie whos in her 50's just found out last night that she has stage 4 breast cancer. she knew something was wrong but chose not to see a doctor. she has a son who just graduated hs. im in my mid 30s and i get a annual physical...id rather be in the know.
Temptalia, Thank you for mentioning that men get breast cancer too. Everytime breast cancer rolls around it upsets me because it is known as the "woman's disease". Men DO get breast cancer!!!! My husband has been battling the disease for 5 yrs now. It is an every day struggle especially being as young as we are but what doesn't break us only makes us stronger!! Once again, thanks you for putting it out there!!!
Yay for Pink Pony! I work for Polo Ralph Lauren. We've been announcing this all day! Thank you for the support :)
You're supporting a great cause, two thumbs up for you! After my mum was diagnosed with breast cancer last year, I can only urge you to take care and check yourself regularly. My mum has been cancer free now for a couple of months but there's still so much left to do for women less fortunate... It's never far away and it affect us all. Let's keep fighting!
Way to fight the good fight, girl! I had cancer a few years ago (lung, not breast), and it is important that people know the importance of early detection. I am almost 28, so it is also important to remember that cancer does not discriminate based on age. Also, you look fabulous!!
my aunt was 36 when she got breast cancer, thank god she caught it early enough to have it removed. but i keep hearing about women younger and younger getting this disease and its SO scary!! thanks for this post, it hits home. and that top is cute!
You look amazing (as usual), but you this time you're even more amazing than usual for supporting this cause!
While I'm all for the cause, I don't think that there's enough money from those products going to breast cancer. You might as well make a donation yourself with needing to benefit another company who is using breast cancer as a marketing scheme.
I love that polo shirt! But I dont $125 love it. Its nice to know they'll be donating a whole 10% (aka $12) when I could just donate the $125.
I agree, 90% of the time the direct deposit is much better; but there are some people who aren't as aware and some people who would do both - buy the shirt and donate directly. Some of the proceeds go to the foundation, its not a lot - but wearing the shirt and explaining how serious and unfortunately common breast cancer is - thats a lot of people along the day that you can inform. Think about the way gardasil and HPV prevention are so prevalent and not taboo now...there was a time when breast cancer was dirty and shameful and you couldn't get help because it was so taboo...but donating and raising awareness and maybe encouraging others to donate and be active can make a huge difference.
I am glad you did this. I am 26yrs and gave myself a random self exam. I found two small lumps. Thankfully I have no history of cancer in my nor was it a sign of breast. But bc the lumps were detected I know have self exam often to make sure it's not hormonal lumps. Which I didn't know about either. It's really important to stress over self examination. :)
I'm going to have to get that, I'm also looking forward to some of the Lacoste stuff that will be coming out too.
me too, i like the polo one; i remember seeing an ad for the lacoste stuff in instyle, seems to be up on shop.lacoste.com if you want to look.

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