2013 Readers’ Best Eyeshadow Base

Primer Potion - Urban Decay

Urban Decay’s Primer Potion continues to be readers’ go-to eyeshadow base for the sixth year in a row–and that’s as voted by 37.0% of readers (down from 46.2% last year). ┬áRunner-ups included: MAC Paint Pot (13.7%) and Too Faced Shadow Insurance (13.4%).

Other Nominees

Bare Escentuals Prime Time, Benefit Stay Don’t Stray, E.L.F. Mineral Eyeshadow Primer, Laura Mercier Eye Basics, Lime Crime Eyeshadow Helper, LORAC Behind the Scenes Eye Primer, Make Up For Ever Eye Prime, Maybelline Color Tattoo 24HR Eyeshadow, NARS Smudge Proof Eyeshadow Base, NYX Eyeshadow Base, NYX Jumbo Eye Pencil, Tarte Clean Slate 360 Creaseless 12-Hr Smoothing Eye Primer

Read the Full Primer Potion Review

Congratulate, Urban Decay!

Previous Winners

Urban Decay - Primer Potion (2011)

Urban Decay - Primer Potion (2010)

Urban Decay - Primer Potion (2009)