2009 Readers’ Choice Awards — Results — Part 1
The results are in! It’s been a really incredible time compiling nominees and then watching the votes come in. We had some close races in a few categories, with the difference being as little as one (or even tied!) at times. It’s always fun to see how those turn out, because you never really know until the very last vote comes in–plus, it really shows that every vote counts and may be the one that turns the tide.
Did your favorites win? Were you surprised by any of the winners?
Best Beauty Brand of the Year: MAC Cosmetics
With a crushing 49.0% of the vote, MAC Cosmetics picks up Best Beauty Brand of the Year. This marks MAC as a three-time winner in this category. Urban Decay (9.9%) and Make Up For Ever (7.6%) were the second and third, respectively, but it was clear MAC was, again, going to win this category by a landslide.
Best New Product of 2009: Sigma Brushes
Sigma Brushes really caught your attention this year and 14.4% of you found them the best new product of 2009. With 11.8% of votes, Chanel Rouge Allure Laques just barely edged out Urban Decay Book of Shadows Vol. II (11.4%) to come in second and third, respectively.
Most Surprisingly Amazing Product of 2009: Sigma Brushes
Sigma Brushes (15.6%) really caught a lot of you by surprise this year — but in a good way. I’m definitely going to try to give them a test during the new year, since so many of you seemed to enjoy it. MAC’s Style Black Mineralized Eyeshadows (10%) were another surprise favorite, along with Chanel Rouge Allure Laque (9.3%) and MAC Perfect Topping Mineralize Skinfinish (7.9%).
Most Disappointing Product of 2009: MAC Tri-colour Lipglass
Limited edition in nature, but still one of the bigger disappointments of the year, were MAC’s Sugarsweet Tri-colour Lipglasses — 16.9% thought so, at least. Maybelline’s Lash Stiletto (14.5%) was another product that missed the mark, with CoverGirl’s LashBlast Length Mascara (9.4%) not working out so well either.
Check out the Best/Worst MAC Collections of 2009, Mascaras, Eyeshadow Base, Eyeshadow, and Eyeliners!
Best MAC Collection of 2009: MAC for Hello Kitty
MAC for Hello Kitty just might have been one of MAC’s strongest selling collections of all-time, judging by the anticipation over the collection, but also by your vote — 22.7% favored this over all other MAC launches this year. Style Black (14.3%) and Blonde, Brunette, Redhead (11.03%) followed in second and third, respectively.
Worst MAC Collection of 2009: Baby Bloom
No love for Baby Bloom this year, as it was considered the worst by 11.8% of voters. In High Def (8.0%) and Baroque Boudoir (7.6%) followed closely as second and third, respectively. Interestingly enough, Love That Look was the least likely to win worst, because it barely received any votes for worst — only two!
Best Mascara: CoverGirl LashBlast Mascara
Are you surprised that CoverGirl’s LashBlast Mascara has beaten an eternal crowd-favorite, Dior DiorShow? Well, that’s what happened this year, and by no small margin. CoverGirl LashBlast pulled in 18.5% of the vote, while Dior DiorShow only garnered 9.1% of the vote. L’Oreal Carbon Voluminous Mascara (6.0%) came in third. Last year, LashBlast also took home Best Mascara as voted by readers, but the margin was much, much smaller. Were you a DiorShow fan who has now switched to LashBlast? ‘fess up!
Best Drugstore Mascara: CoverGirl LashBlast Mascara
Hey, if CoverGirl LashBlast Mascara wins Best Mascara, period, it better win drugstore, right? It picked up 30.8% of votes, with L’Oreal Voluminous Mascara (12.6%) and Maybelline Colossal Mascara (7.7%) coming in second and third, respectively.
Worst Mascara: Maybelline Great Lash
Two years in a row, Maybelline’s Great Lash has taken home the not-so-happy award of Worst Mascara. This year, they do so with 14.7% of the vote with MAC ZoomLash Mascara (10.4%) and Maybelline Lash Stiletto Mascara (10.3%) coming in second and third, respectively.
Best Eyeshadow Base: Urban Decay Primer Potion
Now a three-time winner, Urban Decay Primer Potion still hung in there with a very strong hold — 41.8% of votes. What was interesting about this particular category is that there were three really large vote-getters, while the rest were quite scattered. MAC Paint Pots (20.3%) and Too Faced Shadow Insurance (18.2%) came in second and third, respectively.
Best Eyeshadow: MAC Eyeshadow
Another win for MAC, the first winner for this newly added category–they collected a whopping 54.2% of the vote. Urban Decay (13.2%) and NARS (5.8%) weren’t able to close the gap and came in second and third, respectively.
Best Pencil Eyeliner: Urban Decay 24/7 Eyeliner
41.1% of those who voted have fallen for Urban Decay’s 24/7 Eyeliner for your go-to for pencil eyeliners! Make Up For Ever AquaEyes Eyeliner (8.9%) and Stila Kajal Liner (6.7%) came in second and third, respectively.
Best Gel Eyeliner: MAC Fluidline
With 48.0% of the vote, MAC Fluidline really pushed out the rest of the nominees. Bobbi Brown Gel Eyeliners (12.8%) and Stila Smudge Pots (11.9%) were second and third, respectively.